![]() ![]() It's easy to recognize Vox’s graphics because they reuse the same stylistic motifs: fonts, colors, animations, and themes. This video intro is used for all of Vox's Design Series videos.īrand assets help because they are recognizable and distinct. Kapwing enables you to make re-usable stylized templates for intros, outros, watermarks, and other media formats to streamline your creative process for greater efficiency and brand consistency. To make a video like Vox, you should consider making animated logos and visual elements that you use consistently in your videos. Own your brandingĬreating a consistent visual brand in your videos gives them a quality of professional polish, distinctiveness, and recognizability. Read more about how to make an infographic using Kapwing's Studio. It’s important for your infographics to have both graphic and textual elements, as well, so make sure your text is fully customized and fits in with your theme. If you use an online multimedia editor like Kapwing to make your infographics, you can browse, import, and edit any photos or icons from the internet in order to put your infographics together. Try to make your infographic themes relevant to their subjects – this one on ocean noise & climate change, for example - uses loose graphic themes of music and sound waves to introduce methods of sound measurement. ![]() Vox's infographics can be pretty simple, but their loose, hand-made style makes them distinctive. And if you put a lot of thought into the presentation of your infographics, they’re much easier for your viewers to remember. There’s a reason Vox loves infographics so much: they’re the most efficient possible way to convey fairly complex information. ![]() Here’s what you can learn from Vox’s video style:ġ. In this article, I'll explain how to achieve a Vox style when making an informational video. They have numbers, visualizations, shape annotations, and voice overs to provide journalistic insight into a topic.Īlthough Vox’s video producers are some of the best in their fields, amateur video creators can emulate this production style with accessible editing techniques. Vox’s videos always have an appealing simplicity and professionalism. Here's one, for example, about how slow motion works: They have a whole playlist about coronavirus topics. From science to economics, Vox's YouTube videos help viewers understand common phenomenon that impact human behavior and society. Vox Media publishes videos online to help explain some of the chaos happening around us. Media publishers have invested heavily in videos as watch time on YouTube, IGTV, Facebook, and other video platforms increases. Between a global pandemic, a racial equality movement, an unemployment crisis, and a pending presidential election, it seems like simply more things are happening at once than ever before – big, important things. In 2020, we’re all consuming the news more than ever, and for good reason. Of course, Vox’s video producers are some of the best in their field, but there's a lot you can learn from Vox’s video style. ![]() Vox’s videos always have an appealing simplicity and professionalism, and you can always tell when a video has been produced by Vox. ![]()
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